By partnering with neighborhood food markets, gas stations
and other places where people visit on a daily basis. When
information is readily accessible, people will pay more
attention to it than if they need to seek it out. Television
exposure is gold and celebrity endorsements the most
powerful in a society where stars are the most influencial
people around. Not only does an organization have to
be charitable, it also needs to make giving fun and
participatory on a level most people can relate to.
Having a global consciousness is difficult for people
who are having a hard enough time just putting bread
on their table. I believe it's up to big industry and
producers of home food products, etc. to step up
awareness, at least where it concerns consumerism.
Habitat For Humanity is a perfect example of an
organization that has inspired people to help build
houses for the less fortunate. They've handled their
media brilliantly and inducted many celebrities into
their "army" of caring, dedicated volunteers.
Unfortunately, they're one of the only organizations
that has that kind of high profile credibility. Schools
also can start making global awareness a priority
in the classroom....I know most elementary schools
are doing this in California..but by the time those
students get to high school, they become more
concerned with their hair than the downtrodden.
I think any organization could inspire by promoting
world travel, foreign student exchange and a concept
of a world without borders. Doctors Without Borders
is a great example of International cooperation and
dedication...yet they struggle for funds constantly.
The material that needs to be presented in order to
raise consciousness, has to get into people's hands,
minds and hearts via imagry, the internet, all the
media available. A barrage...blanketing every level
of society. The film directors that have taken on global
issues have done a magnificent job and yet, there are
still people who don't recycle, drive huge, gas guzzlers
and could care less about anything but their own lives.
I think the answer really lies with the youth..and their
education on a global level...not just this country. Starting from kindergarten.